Passage Four
Amazon is one of the world’s most highly trafficked sites and the delivery of relevant advertising to shopping customers is a key company strategy and rapidly growing source of revenue. Amazon Advertiser Platform team is a high visible, strategic team. If you are passionate about developing analytical solution to solve business problems, and you are looking for a team that drive results to help influence Amazon business decision, this is the right place for you.
Amazon is looking for an Advertising Platform Campaign Manager to be responsible for all aspects of campaign delivery, optimization & success: ad testing and setup, ongoing campaign flighting & budget management, and inventory on both O&O prosperities as well as inventory sourced through RTB ad exchanges. This hire will be responsible for managing strategic advertiser accounts with an emphasis on data driven optimizations, and creative & systematic informed testing to ultimately drive client revenue & success. The idea candidate must be willing to work hard in a very fast paced, sales driven, dynamic and demanding environment.
Responsibilities:
Work closely with sales & account management teams to understand initial client goals, propose strategies, and translate client marketing initiatives into platform optimization tactics
Own campaign revenue management for a defined book of business to ensure delivery, accuracy and performance
Propose and launch innovation optimization tests in an effort to continually improve performance an /or scale
Ongoing data analysis to surface data behind campaign success & refined optimization; interpret data relationships & input/output metrics audience, supply and other targeting parameters
Surface campaign learning and testing strategies to the entirety of the campaign management team to promote knowledge share & best practices.
Partner with the platform product and engineering teams to make recommendations on product enhancements and provide feedback/testing on any critical bugs, fixes or new features
Act as a data, platform & optimization expert and resource for sales & account management teams
2 year of professional experience, preferable in data analysis, optimization or operations-focused role
Bachelor’s degree, preferably in Math, Economics, Finance, Engineering, Computer Science or science-related field
Highly analytical. SQL experience a plus
Excellent problem solving skills
Ability to multi-task with strong attention to detail and organization skills
Proficiency in MS Word, Excel and Office.
66. What position is this notice about? ( )
A. advertising manager
B. sales manager
C. campaign manager
D. platform manager
【答案】C。定位第一段 Amazon Advertiser Platform team is a high visible, strategic team.可知，招聘的团队是一个叫做 Advertiser Platform 的团队。定位第二段 Amazon is looking for an Advertising Platform Campaign Manager 可知，亚马逊招聘的职位是 Campaign manager.由此，我们可知这个职位是亚马逊广告平台团队中的活动经理。故正确选项为 C。
67. Which of the following is included in the Amazon Advertising Platform? ( )
A. inventory on O&O properties
B. ad testing and setup
C. multivariate testing & optimization
D. budget management
【答案】C。定位原文第二段：This hire will be responsible for managing strategic advertiser accounts with an emphasis on data driven optimizations, and creative & systematic informed testing to ultimately drive client revenue & success. 可知，这位正在招聘中的经理要负责的任务主要是平台内战略客户的账户管理和重点的数据优化，其他的是需要进行创造的任务。所以目前亚马逊广告平台具有的应该是 C 选项。故正确选项为 C。
68. Which of the following adjective could NOT be used for this position? ( )
A. sales driven
B. fast paced
C. dynamic
D. leisure
【答案】D。定位原文第二段尾句: The idea candidate must be willing to work hard in a very fast paced, sales driven, dynamic and demanding environment.可知 leisure 休闲，不是这个岗位的特征。故正确选项为 D。
69. Which of the following is NOT the reason for the manager to work with platform product
and engineering teams? ( )
A. to provide feedback
B. to make recommendations on product enhancements
C. to provide testing
D. to provide instructions
【答案】D。根据职位要求第六条 Partner with the platform product and engineering teams to make recommendations on product enhancements and provide feedback/testing on any critical bugs, fixes or new features 可知，没有 provide instruction 这个原因。故正确选项为 D。
70. Which of the following major is NOT preferred for this position? ( )
A. English
B. Math
C. Economics
D. Finance
【答案】A。根据岗位描述倒数第五条 Bachelor’ s degree, preferably in Math, Economics, Finance, Engineering, Computer Science or science-related field.可知，不需要英语专业。故正确选项为 A。
